The Creative Forum Just another WordPress weblog

Months in planning, production and sign-off, we’re away.

From an initial throwaway comment from Mike Cavers at one of our Creative Forum meetings in the early part of this year – ‘Why don’t we do a Blog?’ – to this, our new baby. At the time, the question was met with a load of nodding heads and the same thought in everyone’s mind – ‘Why haven’t we done this before?’ Well it’s here now thanks to the extraordinary perseverance of Dave Russell and Damien Parsonage (well done guys).

Thoughts on anything Direct, this is an industry mouthpiece sponsored by The DMA. Data, awards, Green issues, planning, digital, word of mouth, clients, brands, pitching, CRM, random inspiration – all have their place and that place is here.

So, let the debate begin.

Chris Catchpole
Creative Partner
catchpole&friends

Chair of The DMA Creative Forum